What we do
AND HOW WE CAN HELP YOU
The origins of the Hidden Gems Portfolio
There are many astounding and authentic safari products that have been built in beautiful but often hard to reach places by passionate people looking to use sustainable tourism to impact conservation and their local communities. However many of these camps or lodges have a difficult time achieving profitable occupancies in the competitive safari tourism market. Furthermore, finding the time to build a distinguishable brand and market the product properly is difficult when so much time and attention is needed to go towards running a good operation.
We have been handling the marketing and reservations for properties that find themselves in this situation for 8 years now with excellent returns for the camps and we achieve results by employing the following strategy:
Branding & Marketing
We establish and develop and distinguished brand, marketing strategy and product targets. We also take on all the web and digital media interfaces to solidify the brand and marketing message.
Commission Based Approach
We do all of the above on a commission basis only – no monthly fees or retainers.
Reservations & Invoicing
We handle all the marketing, reservations and invoicing. We also attend broader marketing approaches like travel shows, presentations and agent training etc.
Is your tourism product achieving the results you want?
If you believe you have an authentic tourism product that is not achieving the occupancies you believe it is capable of OR you don’t have the time or resources to ensure that it does, then you can either take a chance to try and manage it yourself or you can get in touch with us so that we can HELP YOU grow your dream safari camp.
